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SMEs barred from Olympic link

Written by Paula Devine | 16 Jul 2013

Earlier this year, the British Olympic Authority relaxed the rules that banned non-sponsors from advertising their links to the London 2012 games. However, a large number of small firms were rejected when they applied for licences to promote their Olympic work. These firms remain barred from using the Olympics to promote their business and grow their exports.

The British Chambers of Commerce is keen to hear from Chamber members that are still prevented for promoting their Olympic links.    If this applies to you please contact Jenny on jenny.angliss@chamber-business.com. 

Topics: marketing, ODA, Olympics, advertising, British Olympic Authority, Chamber News, licenses, promotion

Paula Devine

Written by Paula Devine

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